Greater Noida's distance from New Delhi, which was once a big setback for the area's growth and infrastructure, has become a boon for it. Earlier, individuals and investors shied away from picking up property in Greater Noida, but that sentiment has changed now. Greater Noida's real estate is one on the most promising and growing segments.

Rental houses in Greater Noida comes as a big business option because someone or the other is always searching for houses, either to let them out or to stay on rent in one of them. Earlier, Greater Noida was considered to be a remote place. Now, the civic authorities in alliance with private property builders have chalked out plans to develop the region as an integrated and self-sustained city.

The civic authorities there, the Greater Noida Industrial Development Authority (GNIDA), is bracing up the civic infrastructure. The city has been promised 24x7 power supply and abundant sweet water. The Uttar Pradesh Development Council has lined up many concessions in Its IT Policy for Greater Noida. The idea is to attract IT and ITES companies to this segment. The GNIDA claims to have worked out a scientific layout plan for the city's development.

Greater Noida is the centre of attention of the property developers and dealers. Property developers are scouting for land banks there. Many have already announced their residential and commercial projects in the region. Property dealers feel that the property prices in Greater Noida are at least 40 per cent less than Gurgaon. This factor is attracting users in large droves.